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the seller will pitch the price point where he knows he will a consistent demand, which has nothing to do with what they cost, more with what he can get for the parts.
Which is why nearly everything, not just car parts, tend to cost $1.99 or $59.99 or $999.00. I used to buy my stock and apply a percentage mark up and sell at that price. Now all stock costs me a random price, often ending in "99" depending on how many are sold a week or year or whatever. I have to markup each item differently depending on what I was charged, what the freight was which will depend on where the supplier got them, and even what a similar item is listed for on line. for fast moving low priced items you are lucky to mak a cent or two let alone a percentage markup.